I am fascinated by finding out the factors that make digital products succeed. That's why I've read many books to get a grasp of it. Here are a couple of my favorite ones:
The Mom Test
Talking to Humans
The Design of Everyday Things
The 4 Steps to Epiphany
Don't make me think
About Face
Hooked
Seductive Interaction Design
Something Really New
Getting Real
Lovability
The Best Interface is No Interface
Lean Startup
Play bigger
The tipping Point
Building a Storybrand
The 22 Immutable Laws of Marketing
Tribes: We Need You to Lead Us
All Marketers are Liars
Purple Cow
Contagious: Why Things Catch On
Ogilvy on Advertising
Pre-Suasion
Influence
Menschen lesen
Überzeugt!
Thinking, fast and slow
Good to Great
The One Minute Manager
Communication
The 21 Irrefutable Laws of Leadership
Zero to One
4 Hour Work Week
The hard thing about hard things
Der Weg zum erfolgreichen Unternehmer
Neurostrategie für Unternehmer
Dein Wille geschehe
Shortcut your Startup
Wir sind das Kapital
Kopf schlägt Kapital
It doesn't need to be crazy at work
Rework
Die Scrum Revolution
EKS
Inside Google
Good Strategy Bad Strategy
Konflikte lösen durch gewaltfreie Kommunikation
Die Kunst des klugen Handelns
Never eat alone
Getting things done
Magic of thinking big
The One Thing
Goals!
High Performance Habits
The subtle art of not giving a fuck
Checklist Strategy
Start with why
Steve Jobs
Losing My Virginity
Finding my Virginity
Screw it, let's do it
Becoming Steve Jobs
The Everything Store: Jeff Bezos and the Age of Amazon
Elon Musk